Does Your Website Need An Overhaul?
Public company websites should be modern and up to date
When was the last time you visited your public company website? If it’s been a while, go ahead and look right now. Do you like what you see? What was your first impression when you got there? Does everything look the way it should? Have you ever tried to visit the website on your mobile phone browser?
These are all valid questions when it comes to your public company website. You want investors to trust you and your project. Does your website make your company appear trustworthy? Or are there broken links and parts that don’t work correctly. Here at Stock Marketing, it’s our job to make sure our clients’ websites are current and up to date. Not just with news releases, but they are easy to navigate and everything is up to date.
When you’re thinking about getting a new website, there are a few major things you should be considering:
- What software is being used to design it? Is it Wix, Weebly, SquareSpace, or some other free or inexpensive option? These websites may look good on the outside but are doing more harm than good when it comes to what Google thinks during a search for your keywords. They’re great for your average mom-blogger, or craft instructor, but if you really want some power behind your website, it’s better to have one designed with proven software. It would be kind of like buying an inexpensive car that was designed to look like a Ferrari. It’s all about what’s under the hood.
- What happens to the links? Many public companies have been posting news releases and financial statements for years on their websites. If you take down your current website and put up a new one, what happens to all of those webpages? They’ve already been indexed by Google, why not keep that history and make it work for you? Stock Marketing will redirect your old links to the new pages so you won’t lose any organic SEO you’ve accumulated over the years.
- What is showing an error message? Does your current website still have a flash player? What’s happening with the map? Any website that is showing errors will make an investor think twice about investing.
Getting a new website is not like taking an old poster down and putting a new one up in its place. Stock Marketing designs websites using WordPress, the worlds number one website design software. We use best practices when designing websites and ensure they are kept up to date. We post your news releases and financials to the website and make sure all links work correctly. All social links are displayed plus we add in web notifications and places where investors can sign up for company newsletters. Our prices are reasonable, we can complete websites in about a week, and all work is done in-house here in Canada.
We do all the heavy lifting for you so you can focus on what’s important – running your company. Give us a call today at 647-688-8100 or email us. You can also schedule a call at this link for your free consultation.
Your website is an investor’s first impression of your company. Make sure your virtual front door is effective.
Company podcasts give exposure to a wider audience. Investors have another way to hear what you have to say.
Collect email addresses from web visitors to send company updates and information to your subscribers.
Regularly update your website with news releases, project updates, and financial statements and MD&A.
Visitors opt-in to receive company news via notifications delivered in real-time directly to their desktop.
Leverage the power of the leader of your company by using their large networks to attract investors.
Stock Marketing Inc.
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Choose Stock Marketing for all of your online marketing needs including websites, social media, executive branding, video interviews and audio news releases!
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