Social Media

We build a dedicated investor community for your company

Social Media

We build a dedicated investor community for your company

CONSISTENT ENGAGEMENT KEEPS YOUR COMPANY FRONT AND CENTER

Crafting your company’s online narrative and identity demands dedication and effort – commodities often limited for you. However, with a steadfast presence on social networks, you ensure your company remains in the spotlight for investors.

North American adult’s spend an average of two hours per day on social media. 

Stock Marketing strategically amplifies your narrative on the very social platforms frequented by your prospective investors, ensuring your message resonates where it matters most. Leveraging only your pre-approved content, we guarantee that each communication not only aligns with your core messaging but also consistently upholds your the integrity and image of your public company. In this way, we ensure a coherent and impactful representation of your company across the digital landscape.

  • twitter
  • linkedin
  • facebook
  • instagram
  • youtube

Platforms we work with

Twitter

  • Vast Audience: 187 million daily users
  • Targeted Demographic: 42% of adults in Canada have a Twitter account
  • Informed Audience: 42% of Twitter users have a College/ University education
  • Prime Age Group: 60% of Twitter users are 25 – 49 years old
  • Market Penetration: Given the prominence of Twitter among Canadian adults, your company has a ready audience base to communicate its value proposition and updates
LinkedIn

  • Global Reach: 750 million+ users (200 countries)
  • Credibility and Reliability: LinkedIn is the most trusted social platform
  • Professional Engagement: LinkedIn’s primary focus is business and professional development
  • Strategic Networking: LinkedIn facilitates connections with industry leaders, potential business partners, and stakeholders
  • Significant Regional Presence: 37% of all adults in North America use LinkedIn
Facebook

  • Unmatched Reach: 2.74 billion monthly users (World’s largest social media platform)
  • High Traffic and Visibility: 3rd most visited website next to Google and YouTube
  • Prime Demographic Engagement: 74% of Americans 35 to 54 use Facebook
  • Engage Mature Investors: 52% of Americans 55 and over use Facebook
  • Legacy Building: Engaging older audiences helps solidify the company’s legacy, as they frequently amplify positive word-of-mouth within their networks
Instagram

  • Extensive Reach: 1 billion people use Instagram each month
  • Balanced Gender Distribution: 51% are Female & 49% are Male
  • Frequent Touchpoints: Instagram users average 30 minutes a day
  • Informed Audience: 81% of people use Instagram to research products & services
  • Direct Line to Shareholders: 90% of users follow at least one business
Youtube

  • Vast Reach: 2nd Largest Search Engine
  • Broad Audience Appeal: Diverse user base across age groups
  • Extended Engagement: Average mobile viewing session lasts more than 40 minutes
  • Receptive Audience: High engagement rates with branded content
  • Search-Driven Content: Users come to YouTube looking for specific content, including company overviews and CEO interviews

​What We Provide

Profile Creation & Maintenance

Whether creating from scratch or refining existing ones, Stock Marketing ensures that your company stands out on major social platforms:

✓  Facebook Company Page

✓  LinkedIn Company Page

✓  Twitter Company Profile

✓  Instagram Company Profile

✓  YouTube Company Channel

A regular cadence of effective communications designed to keep your company top of mind. Stock Marketing will post weekly on each platform; company updates, news releases, attended events, executive interviews with applicable use of #Hashtags and $Cashtags.

Custom Graphics & Effective Content

Stock Marketing maintains a rhythmic communication flow, ensuring your company remains at the forefront. Our weekly posts across platforms cover:

✓ Company updates

✓  News releases

✓  Industry events

✓  Multimedia content

✓  Investor Presentations

✓  Fact Sheets

✓  Meet the team

✓   Strategic use of #Hashtags and $Cashtags

✓  Efficient dissemination of third-party video and audio content

​Examples of our Work

Elevate your public company’s social media strategy. Take advantage of our complimentary discovery call today to uncover innovative ways to enhance your online presence and connect with your audience.

The Strategic Advantage of Social Media for Public Companies

In today’s hyper-connected digital era, the face of a public company isn’t merely reflected in its quarterly reports or its stock price. It’s continuously shaped and reshaped in the dynamic realm of social media. For public companies, consistent social media presence is no longer a luxury – it’s a mandate.

Here’s why:
  • Investor relations are paramount in today’s digital age. Modern investors, whether institutional or retail, no longer rely solely on annual meetings or press releases. They seek real-time updates, insights, and transparent engagements, often via platforms like Twitter, LinkedIn, or YouTube. A regular, authentic presence on these platforms can cultivate trust, demonstrating a company’s commitment to transparency and shareholder engagement.
  • The company brand image is at stake. In an age where news—be it positive or negative—spreads like wildfire, having a firm grip on your company’s narrative is crucial. Consistent social media activity ensures you control the narrative, positioning your company in the best light, and promptly addressing any concerns or misinformation.
  • The value proposition of a public company is not just its products or services but its vision, ethos, and corporate culture. Social media provides a unique platform to articulate these values, connecting on a deeper level with both current and potential shareholders.

If these considerations resonate with you, it’s time to reflect: Is your company harnessing the full potential of social media? If there’s even a hint of doubt, let’s change that narrative. Book a free discovery call with us, and together, we’ll craft a strategy that not only elevates your online presence but fundamentally strengthens the bond with your shareholders.