Is Your Website Mobile-Friendly?
Make it easy for investors on the go
The vast majority of North Americans rely on their smartphone every day to communicate with others, browse social media, and monitor their investments. Investors today are busy people. Nearly 60% of adults today search for information on their phones rather than on a desktop or laptop. It makes sense for your company to have a mobile-friendly website!
Your company website is your virtual front door. It is the first thing people will see when they click the link. You want investors to be impressed. It should be modern and up to date, populated with relevant company information and current with news releases, investor presentations, and financial statements. When a shareholder lands on your page, they want to quickly and easily find the information they’re after. Is your website ready?
When they arrive at a website, they will click through pages for the information they want no more than 3 times before they give up and move on. This is why it’s imperative to ensure your website is mobile-friendly. Google has already said they will penalize companies without mobile-friendly websites in their search engine.
A modern, mobile-friendly website has many benefits:
- Provides credibility. At a time when sometimes all you have is your word, make sure it’s backed up with a great online experience. You want to make it easy for visitors to find your investor presentation and news releases. Your reputation will benefit from being considered more modern.
- Google ensures websites that are mobile-friendly will rank before ones that are not. This means you can reach more investors faster. They don’t need to type your website into their browser on mobile, they can simply search for your company to find more easily.
- Your reputation is upgraded. Whey an investor has a positive experience on your website, they will continue to return for valuable information. If your website is not mobile-friendly, they may think twice about returning if the information is difficult to find.
When your website is modern you will build credibility with investors. When they can get the information they want quickly and easily, in a visually appealing manner, they will keep coming back for more. Stock Marketing uses best practices in SEO strategies, techniques, and tactics and can build your company’s mobile-friendly website within a week. All work is done in-house here in Canada.
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