Benefits of Social Media for Public Companies

Benefits of Social Media for Public Companies

Social media – the platforms you love to hate and hate to love. Each one is unique in the way people interact and some platforms attract different types of people. In 2020 they are a necessity for all types of companies, from Apple and Tesla right on through to your local coffee shop. Social media will add legitimacy to your company. It certainly makes it easier to start a conversation with investors or join a conversation that’s already taking place.

Who Has Time to Post on Social Media?

Who Has Time to Post on Social Media?

Public company CEO’s are busy people. They’re busy running their company and taking care of all the little (and big) things that come across their desk. They’re busy making the news to put out in news releases. Do they have time to post that news on social media? Probably not. But it’s an important step that public companies need to take. So unless your public company has a social media expert on staff, you need Stock Marketing!

The Conversation is Happening

The Conversation is Happening

Is your public company active on social media? Facebook, Twitter, and LinkedIn are the most popular social platforms for investors to find more information about public companies. They follow public companies in order to have access to news in their own feed – it becomes easy and accessible.

Public Companies Need LinkedIn

Public Companies Need LinkedIn

LinkedIn is an effective social media platform which is consistently under-utilized by those marketing public companies. It’s the world’s largest professional network with nearly 700 million users in more than 200 countries. It is also the platform where professional engagements and connections occur, so it is logical for your public company to maintain a strong presence there.

Why Public Companies Need Social Media

Why Public Companies Need Social Media

If your public company is trying to attract the attention of investors, building a following on social media should be a priority. Every day millions of people go to their preferred social platform to get their news. They look for their favourite brands and companies to follow to be updated on the latest information. Social media influences investing decisions.